SKILLS
Art Direction
Creative Strategy
Concept Development
Social Media
Visual Storytelling
Brand Development
Presentation
Data Driven decision making
Short form Video Editing
EDUCATION
SCHOOL OF VISUAL ARTS, BFA
NYC, 2004-2008
FIT, CERTIFICATE Data-Driven Design for Digital Marketing and Social Media
NYC, 2021
Hello!
I'm Priscilla, but you can call me P.
I am a storyteller, a designer, a photographer, and a multimedia creator. I specialize in art direction, social media and brand strategy, with more than 13 years of experience in the cosmetic pharmaceuticals, technology and beauty industries. I've devoted my career to communicating the brand experience through arts.
I love working on projects that move brands forward with out-of-the-box creativity in new and challenging formats. I move fast and evolve quickly with the growing digital space.
When I am not working my magic with images, you can find me riding my Bonneville or playing with my beloved, semi-famous Border Collie Tara.
Let’s chat. Contact me about commissions, collaborations, or opportunities.
P.
pvdecastro@gmail.com
EXPERIENCES